Optimize Alexa for your business

Users have a lot to like about Amazon’s innovative AI technology Alexa. It can perform simple tasks such as answering phone calls and making shopping lists while controlling your smart home devices. But Alexa can also be helpful to business users. Here is a list of other things she can do, especially in your office. […]

Using Pinterest to market your SMB

Many small- and medium-sized businesses are abandoning traditional marketing methods in favor of social media platforms, and for good reason. Take Pinterest, for example, whose latest product “DIY Promoted Pins” allows businesses to promote their Pins to increase click-throughs, improve reach, and potentially drive more website traffic. But wait, there’s more. Know your audience According […]

Do ugly websites really cost you money?

eCommerce websites take longer to create than regular websites. That’s because finding the right plugins and fine-tuning other components such as the blog page takes a lot of time. Only when you’re certain that everything’s in place should you go live with your website. Until then, take the time to double-check everything; the last thing […]

Why you should review social media policies

With more and more social media platforms popping up all the time, it can be tough to keep track of social media policies and assess their effectiveness. However, if you fail to review them annually, your employees might get so obsessed with what’s trending on Twitter that they miss their deadlines. That would impact productivity […]

New SMB dashboard app from Twitter

If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous. With […]

2016’s Best CRM Software Options

What are the components of a good CRM software? Must it fit into your budget? Should it be easily navigable? Or must it have a simple interface? All the aforementioned qualities are vital, but none of them are important if they don’t meet all your business’s unique needs.The more pressing question is this: how would […]