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Boosting SMB marketing with automation

Boosting SMB marketing with automation

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time and effort, and can require a significant financial investment. Previously, only large corporations could afford marketing automation, but that’s no longer the case. Read the five most profitable benefits of this new IT innovation here. […]

Turn Instagram followers into customers

Turn Instagram followers into customers

Instagram has gone from an app that shares puppy photos with vintage-themed filters, to a marketing tool that savvy businesses are taking advantage of. The photo-sharing giant has a billion monthly active users, making it an ideal online marketplace. If you know how to create and promote compelling content on Instagram, you can get more […]

5 Tips for protecting corporate data

5 Tips for protecting corporate data

A data breach can happen to anyone, even to the most secure businesses or financial institutions — and cybercriminals could even attack your company’s network. How can you be sure your network is completely hacker-safe? As a business owner, you can’t afford a data breach, as it could cost you your clients and reputation. Employing […]

Lower hospital readmissions through big data

Lower hospital readmissions through big data

The medical industry is teeming with data. Patients that receive care, for example, have hundreds of data points associated with their medical history. But how is this data being handled? In most cases, not carefully enough. By adopting one of business’s more popular technology solutions, your medical facility could save money and improve patient care […]

Disaster recovery during hurricane season

Disaster recovery during hurricane season

There’s no telling when natural disasters will occur. When they do, certain regions in the country often bear the brunt of their impact, like when Hurricanes Harvey and Irma hit certain states in 2017. With a well-designed disaster recovery (DR) plan, your business can be spared from total devastation. Determine recovery hierarchy Certain parts of […]

IT terms you need to know

IT terms you need to know

Jargon can be intimidating if you’re dealing with IT issues and you’re anything but techy. Running an anti-malware scan can generate auto pop-ups that leave you clueless with IT terms that sound Greek. Learning the basic concepts listed here will help you move on and not be surprised the next time that happens. Malware For […]

Optimize Alexa for your business

Optimize Alexa for your business

Users have a lot to like about Amazon’s innovative AI technology Alexa. It can perform simple tasks such as answering phone calls and making shopping lists while controlling your smart home devices. But Alexa can also be helpful to business users. Here is a list of other things she can do, especially in your office. […]

4 ways to boost staff efficiency

4 ways to boost staff efficiency

Technology enables businesses to work remotely, collaborate more efficiently, and manage their time more effectively. But to achieve these benefits, you need to implement technologies that align with your business’s needs. Here are some things to consider. Change office communication To increase efficiency, set up instant messaging software such as Slack or Microsoft Teams. This […]

What are 2-step and 2-factor authentication?

What are 2-step and 2-factor authentication?

In the digital age, cybersecurity should be one of the top priorities for anyone who goes online. One way is to vet those who are trying to access your systems. But when it comes to verifying users’ identity, many are unaware of the two kinds of authentication measures available. Read on to know the differences […]

Secure healthcare data from hackers

Secure healthcare data from hackers

Healthcare providers are vulnerable to cyberattacks because their industry is lucrative. People and even government institutions spend so much money on their medical bills, thanks to emerging markets and aging populations. Advances in technology have transformed paper medical records to digital files that can easily be stored and accessed, but can also easily be stolen […]